Product management
Product management professionals are one of the most influential and highest paid functions in an
organization today. Product managers that drive product vision and business growth are essential
for keeping up with evolving market dynamics such as the explosive growth of artificial intelligence
and for delighting customers at every opportunity.
This product management course will teach you the important skills you need to be an effective
product manager and build, launch, and grow successful products or digital products. You will learn
how to assess customer pain points, design a compelling product vision, market products, leverage
product analytics, and work effectively with your cross functional stakeholders, including engineers,
UX teams, and senior leadership.
Course Benefits
Product Management is all about improving both soft and hard skills to produce results. This product
management training will help participants:
Discover how to empathize with customers, identify their pain points, and prioritize
accordingly
Learn how to build and communicate a compelling product vision and product roadmap
Leverage innovative new technologies, including generative AI, to accelerate your product
success
Develop cross functional collaboration skills necessary to motivate and align stakeholders
toward product success
Understand go-to-market strategies to accelerate customer adoption of your product at any
growth stage
Curriculum
Setting a product vision
Creating goals and objectives and key results
Leveraging new technologies, including generative AI
Utilizing product analytics
Building an effective product roadmap
Taking products to market
Identifying inbound and outbound product marketing strategies
Developing and testing product design deliverables
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