Event Management is the coordination, running, and planning of all the people, teams and features that come together to create every kind of event. Event Management students are trained in areas like analyzing, planning, marketing, producing and evaluating an event. Events have always played a pivotal role in the Marketing and Communications mix for all companies. But today, thanks to various facets and opportunities that the event management industry offers, it is able to give the present generation of marketers many innovative options to experiment with, as they take their products and services to their customers. A digital event is one such platform that gives the marketing team a chance to think out of the box to woo their customers.
The world of event management has changed tremendously in the last few years, especially as newer technologies are making their way to make things better. Different kinds of events software help to make the event run smoothly, and if an event manager uses technology prudently he can gain an edge over his competitors. But, in addition to that, an event manager needs to have a basic set of qualities which can help him thrive in the profession.
These are:
- Interpersonal Skills
- Flexibility
- Leadership ability
- Energy
- Organizational Skills
- Enthusiasm
- Time management
Subject of study in Event Management
- Event Marketing
- Event Risk Management
- Event Accounting
- Event production
- Event Planning
Jobs & Career
- Public Relations Executive/Manager
- Promotion Executive/Manager
- Marketing Executive/Manager
- Brand Development Executive/Manager
- Designing Executive/Manager
- Administration Executive/Manager
- Production Executive/Manager