MSc in Economics and Business Administration profile in Sports and Event
Management
The MSc in Economics and Business Administration profile in Sports and Event
Management gives you competences on a high academic level within organization and
marketing. The focus lies on issues that are especially relevant for companies in the sports
and event sector.
Program Structure
The profile concerns itself with the entertainment markets, and how they interact with the
sports and event sector. Other marketing issues are strategy and competition. The
organizational subjects are governance in sports companies, project management and
innovation management. Further, you can choose between electives offered especially for
this program as well as electives from other master studies offered.
The profile runs in eight quarters. In the courses, you will work with projects, in groups
and have lectures. The group of students in the courses is normally a size allowing
interaction with the professor lecturing as well as discussions among the students. This
enlarges the size of the active vocabulary which you can later use in discussing issues
related to these fields as a part of your job.
Career Opportunities
Masters of Science in Economics and Business Administration work within practically all
administrative areas as for example marketing and sales management, planning, HRM and
organisational planning.
Examples of job profiles in general:
Marketing coordinator
Project manager
Personal assistant for CEO
Management consultant
Area sales manager
Job profiles with Sports and Event Management:
Marketing and promotions director
Sporting goods sales representative
Corporate sales director
Director of tickets sales
(Sport) facility manager
Sport media representative
Athletic business manager
Sport market analyst
Community sport & recreation manager
University researcher
Event Manager
Fitness club manager